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A client in Austin killed my 3 page proposal idea with 4 words in 2019
She looked at my $2,400 retainer plan and asked 'where is the video,' and that one comment made me rebuild my whole service offer around short form content.
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jennifersmith12d ago
Man, that one word "video" hits hard. I had something similar happen when a client asked why my whole pitch was just words on paper. My advice is to build video into your base offer from day one instead of treating it like an add on, because that's what people expect now.
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